# 120 ChatGPT Prompts for Real Estate Agents  

Boost your productivity, sharpen your marketing, and close more deals with these ready‑to‑copy prompts. Simply replace the bracketed placeholders with your own details and let ChatGPT do the heavy lifting.

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## 1️⃣ Lead Generation & Outreach  

1. Write a 150‑word cold‑email to a homeowner in [Neighborhood] who has lived there for 10+ years, offering a free market analysis.  
2. Create a LinkedIn connection request message for a commercial property investor specializing in [Industry] properties.  
3. Draft a text‑message script for following up with a lead who attended our open house at [Address] last Saturday.  
4. Generate a list of 20 high‑intent Facebook ad headlines for first‑time homebuyers in [City].  
5. Compose a persuasive voicemail script to leave for a prospect who just requested a property tour on our website.  
6. Write a 30‑second radio ad promoting a “Buy One, Get One Free Home Staging Consultation” for listings in [Zip Code].  
7. Produce a drip‑email sequence (5 emails) for leads who downloaded our “Ultimate Home‑Selling Checklist.”  
8. Create a chatbot welcome message for our website that captures leads interested in “luxury condos in [Neighborhood].”  
9. Draft a script for a 2‑minute video introducing yourself as the go‑to agent for “pet‑friendly homes” in [City].  
10. Write a compelling subject line for an email blast to past clients inviting them to a “Client Appreciation BBQ” at [Location].  

## 2️⃣ Property Descriptions & Listings  

11. Write an SEO‑optimized MLS description for a 3‑bedroom, 2‑bath colonial home at [Address] with a “chef’s kitchen” and “walk‑out basement.”  
12. Create a short Instagram carousel caption (4 slides) highlighting the “river view” and “smart home features” of [Property ID].  
13. Draft a luxury property brochure blurb for a 5,000‑sq‑ft estate in [Exclusive Neighborhood], emphasizing “private wine cellar” and “infinity pool.”  
14. Write a bullet‑point list of the top 7 selling points for a newly renovated loft in downtown [City].  
15. Produce a 100‑word “Just Listed” tweet for a condo with “city skyline views” and “on‑site gym” at [Building Name].  
16. Create a compelling “Open House Invitation” email for a historic Victorian home on [Street] with “original hardwood floors.”  
17. Write a property description for a rental unit targeting “digital nomads,” highlighting “high‑speed internet,” “co‑working space,” and “short‑term lease” at [Address].  
18. Generate a list of 10 power‑words to sprinkle into any property listing for increased click‑through rates.  
19. Draft a “Coming Soon” teaser for a waterfront property in [Lake/Coast] with “private dock” and “boat lift.”  
20. Write a 250‑word blog post intro about “Why now is the perfect time to buy a home in [City]” to attach to the listing page.  

## 3️⃣ Market Analysis & Reports  

21. Summarize the latest Q2 housing market trends in [City] into a 5‑bullet executive summary for investors.  
22. Create a comparative market analysis (CMA) outline for a 4‑bedroom home at [Address], including “price per square foot” and “days on market” metrics.  
23. Write a client-friendly email explaining why a seller’s asking price of $[Amount] is realistic given recent sales of [Comparable 1], [Comparable 2], and [Comparable 3].  
24. Generate a list of 7 key questions to ask a buyer during a market‑conditions consultation in [Region].  
25. Draft a 300‑word market forecast article for the next 12 months in the “suburban” segment of [Metropolitan Area].  
26. Produce a slide‑deck script (10 slides) for a presentation to a real‑estate investment club about “Emerging Opportunities in Multi‑Family Housing in [City].”  
27. Write a concise “Neighborhood Spotlight” paragraph for [Neighborhood] focusing on schools, transit, and median home price.  
28. Create a table in markdown showing the average price, price growth, and inventory days for the past 6 months in [City].  
29. Draft a press‑release headline announcing a record‑breaking sale of $[Amount] for a penthouse in [Building].  
30. Write a short FAQ for first‑time sellers covering “How is my home’s value determined?” and “What are typical closing costs in [State]?”  

## 4️⃣ Client Communication & Relationship Building  

31. Compose a thank‑you note to a buyer who just closed on a home at [Address], mentioning the “beautiful backyard garden.”  
32. Write a quarterly market update email for past clients in [Zip Code], including a link to a new blog post about “home renovation ROI.”  
33. Draft a birthday greeting card message for a client who purchased a condo at [Building] last year.  
34. Create a script for a 5‑minute phone call to check in with a seller whose listing has been on the market for 45 days.  
35. Write a LinkedIn article outline on “The Benefits of Working with a Local Real Estate Expert” for posting under your profile.  
36. Generate a list of 10 personalized gift ideas for clients who have just moved into a new home in [City].  
37. Draft a “Referral Request” email to a satisfied client, offering a $[Amount] gift card for any successful referral.  
38. Write a short, friendly text to a client confirming the appointment for a home inspection at [Time] on [Date].  
39. Create a script for a virtual “Coffee Chat” webinar aimed at homeowners interested in “selling before retirement.”  
40. Write a concise, empathetic response to a client who is frustrated by a low appraisal on their property at [Address].  

## 5️⃣ Marketing Materials & Social Media  

41. Produce a 30‑second TikTok script showcasing “3 hidden features of the kitchen at [Property ID]” with a call‑to‑action.  
42. Write a Facebook post announcing a “virtual tour” of a downtown loft, including a link placeholder.  
43. Create a Pinterest board description for “Dream Home Ideas in [City]” featuring modern, rustic, and coastal styles.  
44. Draft a Google My Business post highlighting a recent 5‑star review from a client who bought a home in [Neighborhood].  
45. Write a set of 5 Instagram story prompts (questions) to engage followers about their “must‑have home features.”  
46. Generate a list of 15 hashtags for a luxury property post in [City] (e.g., #LuxuryLiving, #CityNameRealEstate).  
47. Create a flyer copy for a “First‑Time Homebuyer Seminar” at [Venue] on [Date] with a brief agenda.  
48. Write a 2‑sentence tagline for a “Buy & Sell Together” campaign targeting couples in [Region].  
49. Produce a short email newsletter intro promoting a new “Eco‑Friendly Homes” listing series in [City].  
50. Draft a script for a 60‑second YouTube intro video titled “Top 5 Neighborhoods to Watch in [City] 2025.”  

## 6️⃣ Negotiation & Transaction Support  

51. Write a persuasive counter‑offer email for a buyer who wants to increase their offer on [Property ID] by $5,000.  
52. Draft a checklist for sellers to prepare for closing day, including “utility transfers” and “final walk‑through.”  
53. Create a script for a negotiation call with a buyer’s agent discussing “repair credits” for the roof and HVAC.  
54. Write a concise explanation of “contingency removal” for a first‑time buyer in plain language.  
55. Generate a list of 8 “win‑win” negotiation tactics for a dual‑agency transaction in [City].  
56. Draft an email to the lender requesting an expedited appraisal for a cash‑out refinance on [Property Address].  
57. Write a short, polite email to a seller asking for a quicker response to a time‑sensitive offer on [Property ID].  
58. Create a “Deal‑Breaker” questionnaire for buyers to fill out before making an offer on a property.  
59. Write a step‑by‑step guide for clients on “What to Expect During the Home Inspection Process.”  
60. Draft a post‑closing thank‑you email that also asks for a review on Google and Zillow.  

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## How to get the most from these prompts  

1. **Replace brackets** – Fill every `[placeholder]` with your specific details before sending the prompt to ChatGPT.  
2. **Batch‑process** – Run similar prompts together (e.g., all listing descriptions) to maintain a consistent voice.  
3. **Iterate** – Use the first output as a draft; ask ChatGPT to “tighten the language” or “add a stronger call‑to‑action.”  
4. **Save & reuse** – Store your favorite prompts in a personal library (e.g., Notion or Google Docs) for quick access.  
5. **Combine** – Mix and match sections (e.g., lead‑gen email + social media teaser) to create multi‑channel campaigns in minutes.  

Happy selling! 🚀